FOR IMMEDIATE RELEASE:
January 8, 2013 – Vancouver, BC: Sarah Burke was a sports icon, an activist and humanitarian. Though she won countless medals, trophies, and championship titles, she will be most remembered for her glowing personality, generosity, and compassion for others. It is in keeping with Sarah’s spirit of giving, that those close to her are proud to formally announce the formation of the Sarah Burke Foundation. http://sarahburkefoundation.com.
The Sarah Burke Foundation is a non-profit organization dedicated to carrying Sarah’s legacy onward. The Foundation will raise funds through a variety of means to carry out its mission statement – “to provide inspiration and support to those in need.” Fundraising activities will include providing scholarships to athletes and donating to organizations Sarah would have personally chosen to support
“Sarah had too many amazing qualities to list, but two of the most obvious ones were her love of winter sports, and her commitment to helping people in need. We are honored to be able to continue Sarah’s practice of giving through the Sarah Burke Foundation and are grateful for the tremendous support we have received,” says Sarah’s husband and Foundation President Rory Bushfield.
The Sarah Burke Foundation launches with three immediate fundraising initiatives, the sale of Sarah Burke Snowflake diamond jewelry necklaces, Lil Wayne limited edition TRUKFIT Sarah Burke t-shirts, and the Sarah Burke Memorial I/OS Smith Optics Goggle. Each jeweled snowflake pendant is handcrafted by Joyce’s Fine Jewelry and inspired by Sarah’s own snowflake tattoo. A portion of all net proceeds from the sale of TRUKFIT shirts and all proceeds from sales of Sarah Burke Snowflakes and the Sarah Burke Memorial I/OS Goggle will benefit the Sarah Burke Foundation.
ABOUT SARAH BURKE
Sarah Burke was an inspiration, a humanitarian, and a shining example of athletic excellence. Remembered for her brilliant heartwarming smile, her heroic feats on the ski slopes and her tireless championing of the underdog, Sarah’s spirit continues to live on in the hearts of those who knew, admired, and loved her. For more information, please visit http://sarahburkefoundation.com.